The 67th edition of the annual Grammy Awards was a memorable event for African artists and Africa’s entertainment industry. Presented by the Recording Academy, the Grammy Awards is among the music industry’s biggest night, celebrating excellence in recorded music. The first ceremony took place on 4 May 1959, at the Beverly Hilton Hotel in Los Angeles, honouring musical accomplishments from 1958. The name “Grammy” is derived from the gramophone, an early device used to play recorded music.
As of October 2024, the Recording Academy’s voting membership consists of approximately 66% men and 28% women, with 6% preferring not to disclose their gender. Ethnically, 37% of new voting members identify as white, 27% as Black or African American, 9% as Hispanic or Latin, and 5% as Asian. Additionally, 50% of new members are people of colour, and 46% are under the age of 40. The total voting membership exceeds 13,000, according to the Academy.
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This year’s edition saw Afrobeats stars leading the charge in the newly introduced category ‘Best African Performance’. The category celebrated its second consecutive outing, with “Queen of Popiano” Tyla winning the inaugural edition in 2024.
Nigeria’s rebel queen, Tems, emerged victorious with her track “Love Me Jeje,” which samples the late 90s song of the same name by veteran Nigerian singer Seyi Sodimu. She triumphed over fellow countrymen Burna Boy, Asake, Wizkid, Yemi Alade, Davido, Lojay, and Chris Brown to win the groundbreaking accolade. This victory not only reflects the innovation within contemporary African music but also underscores the continent’s growing influence in the global music scene.
Tems had previously won her first Grammy Award for Best Melodic Rap Performance on 5 February 2023, for her contributions to the song “Wait For U,” where she collaborated with Future and Drake. This latest win is her first individual honour at the Grammy Awards.
As the Grammy Awards continue to evolve, it is evident that they not only recognise excellence in recorded music but also serve as a reflection of shifts in the global music landscape. The introduction of the category celebrating African performance marks a significant step towards inclusivity, enabling multifaceted genres like Afrobeats, highlife, and other rich African musical traditions to receive the recognition they deserve.
The African music industry has come a long way, and it is pertinent to examine the lessons we can learn from this journey: the sacrifices made by our noble forerunners, the challenges faced by the African music industry, and what the future holds for African music on the global stage.
According to famed music executive and Recording Academy member Gracey Mae, “A lot of effort went into ensuring that Africa received a category that represented the many genres of music across the continent. It took several proposals, new music Friday playlistings, more African members joining the Academy, and the numerous crossover hits from the Afrobeats-to-the-world movement to ensure Africa earned a seat at the table.”
She added, “More needs to be done to ensure that Afrobeats and African music become primary genres. We need more African members in the Academy to speak for us; if we don’t tell our stories, others will.”
Despite these strides, African artists—especially women—continue to face myriad challenges that hinder their full potential within the music industry. Gender disparities remain a pressing issue, with women comprising just 28% of the Recording Academy’s voting membership, a figure that likely mirrors broader industry trends. The underrepresentation of women, particularly from marginalised communities, continues to impact visibility, opportunities, and access to resources for female musicians.
Additionally, African female artists often face socio-cultural barriers that can impede their careers. Societal expectations, stigma surrounding female expression, and limited access to funding and media exposure frequently present obstacles. Yet, artists like Tems serve as beacons of hope, breaking barriers and inspiring the next generation of female musicians to embrace their artistry without fear or limitation.
With the momentum generated by recent Grammy wins and the establishment of dedicated categories for African performances, the future of African music appears brighter than ever. The visibility gained through platforms like the Grammys provides opportunities for international collaborations, marketing, and audience expansion. As digital innovations continue to shape the music industry, African artists are increasingly finding ways to reach global audiences, transcending geographical boundaries and cultural barriers.
The growing popularity of Afrobeats and other African genres signals a cultural shift in global audiences’ desire to engage with Africa’s diverse sounds. As collaborations and influence-sharing between international stars and African artists continue to flourish, African music is set to play a more significant role in the global music narrative. With success at the Grammy Awards and ongoing advocacy for greater representation, African artists—including women—are poised to take their rightful place in music history, driven by their talent, resilience, and the rich variety of African sounds.
