Canadian-based international automotive trading platform TRADE X has announced that it has expanded its business-to-business (B2B) online vehicle marketplace into Ghana.
With the opening of an office in Accra and the launch of new trade routes for importing pre-owned vehicles from North America, Europe, and other strategic locations, TRADE X is hoping to strengthen its presence in Africa after recently opening new import facilities in Nairobi and Lagos.
In a press release announcing the new trade routes, TRADE X added that earlier this month it signed a new partnership with the Vehicle and Asset Dealers Union of Ghana (VADUG) to increase visibility and attract more auto dealers to the platform.
“There is both a huge market here and a need for a platform like TRADE X that connects buyers and sellers safely and compliantly,” the head of business development for TRADE X in Ghana, Oaniyan Jeremiah Williams, said.
TRADE X’s senior vice president of global business development, Eric Gosselin added that “as the automotive industry responds to major shifts around environmental standards, dealers in the U.S. and Europe will need a market for their older vehicles, and we believe that Ghana, Nigeria, and Kenya represent prime markets. We look forward to working with Ghanaian dealers to communicate the benefits of using the TRADE X platform to source and purchase their pre-owned automotive inventory”.
